



Park House
Heritage Residential
A Princes Hill home tailored to hospitality enthusiasts who can’t stop entertaining
Good Fortune
Chinese Restaurant
A throwback Cantonese diner will build off the steamy and intimate set designs of 90’s Hong Kong Cinema
Old Lion Hotel
Pub
Adelaide’s most storied Pub to get the makeover it deserves
Garden House
Heritage Residential
A heritage Hawthorn home will transform through a contemporary European-meets-Arts-and-crafts lens
Mr Carter
Cocktail Bar
A basement bar set to occupy the most unique of subterranean locations, brimming with live music and incredible cocktails
Wine Shop
Wine Bar and Cellar
Wine-n-dine or wine-to-go from a venue celebrating South Australia’s unique German wine making influences
Georgina's upbringing in a family of interior designers and furniture dealers instilled in her a lifelong passion for the craft. It's little wonder she became the design tragic that she is today!
Through nearly a decade of leading the design and delivery of projects across Europe and Asia, Georgina added more layers to her almost encyclopaedic knowledge of design. Now happily anchored back home in Melbourne, her unique approach blends vintage and contemporary styles, effortlessly weaving materiality, texture and lighting to craft palette rich environments to reflect and engage in a life well lived.
CJ has accumulated over a decade of experience working alongside some of the brightest and boldest hospitality operators, chefs, bartenders and sommeliers. In this time, he's gotten to know what true hospitality really looks like, both out of the home and within.
Driving project outcomes from the bottom line up, he may chew your ear off about the power of good playlists. An avid cook and wine enthusiast with a good dose of imposter syndrome, he loves entertaining friends and family over meals that took five hours to make and seemingly five minutes to eat. CJ leads project development and delivery, ensuring project outcomes arrive on time, on budget and beyond expectation.

Looks Generous is a data-driven, narrative-led design firm established in 2018 by CJ Wright, and joined in 2023 by Georgina Prittie.
We believe in harmonising the past with the present, seamlessly layering project narratives through tactile materiality, new and old furniture, lighting, art and object to create spaces beckoning with warmth, energy and timelessness. Worlds that invigorate and inspire, foster meaningful conversation and create lasting moments of joy and comfort.
Drawing inspiration from the European ethos of emphasising and celebrating family, friends, great food and wine, we infuse our approach with the unique charm of the Australian spirit.
Looks Generous has been recognised by Architectural Digest, Yellowtrace, Habitus, Artichoke and the Financial Times, while twice being awarded a commendation in the hospitality categories at Australia's premier design awards.
We Deliver real Return on your Investment
The only thing sadder than an ugly restaurant is an empty restaurant! Our tried-and-tested, holistic design process utilises our targeted Discovery Phase data to drive the creation of original hospitality experiences your customer adores, returns to and shares with others.
We Design with Consumer Psychology In Mind
Self-persuasion is increasingly seen as the most effective form of selling today. Via environmental and consumer psychology, we help transform your customer from a scarcity buying mindset to an abundance mindset. Does your venue, staff and mood amplify your customer's anxiety or alleviate it?
We Know hospitality In and out
When you work with industry trail-blazers, you pick up some nifty tips and tricks along the journey. Our niche skillsets ensure your investment goes that little bit further and returned that little bit faster. What's sexier than a venue thriving culinarily, experientially and financially?
Memory
Memory is a leading concept for our studio because so much of one’s view of self is formed from how you view your past. How do your memories inform your preferences today and how will your preferences inform the quality of your memories in the future?
Space
In each room, we carefully layer rich and tactile materials, beautiful furniture, lighting and art to create to form separate yet interconnected experiences that ooze warmth and mood that continue to delight and inspire.
Breath
When a home is truly a reflection of you, a perfect sanctuary is born. Breathe deep and let your new four walls help you rejuvenate and regenerate.
If our approach resonates with you, please reserve an intro call. To compare our Package options, request a Project Kit.
LEFTOVERS GROUP
SAIGON
“CJ and Georgina are innovative risk takers obsessed with their client’s needs. They exceeded our expectations, deeply cared about our project, they ‘walk the walk’ and will look to team up with Looks Generous again for future projects.”
LACHLAN GRAVIER
ROSE ISLAND WINE BAR
“LGS delivered a project better than I ever imagined. They engaged wholeheartedly in the concept, provided wonderful design ideas and delivered a bar which is great to work in and for which patrons are impressed by, connected to and comfortable in.”



